May Idol Group Brand Reputation Rankings Revealed

The Korean Business Research Institute has revealed this month’s brand reputation rankings for idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of 100 idol groups using data from May 1 to May 31.

On the wings of their hugely successful comeback, BTS topped the list this month with a total score of 28,967,969, a 144.99 percent increase from last monthWanna One came in second place with a total score of 19,324,655, an increase of 7.45 percent from last month, while EXO came in third place with a score of 6,749,586, a 7.70 percent increase from last month.

In terms of girl groups, TWICE and BLACKPINK rounded out the top five with scores of 6,220,089 and 4,338,629 respectively. In particular, BLACKPINK saw their score rise 41.49 percent from last month, likely on the strength of the news of their first comeback in almost a year.

Check out the top 30 below!

  1. BTS
  2. Wanna One
  3. EXO
  4. TWICE
  5. BLACKPINK
  6. SHINee
  7. Red Velvet
  8. AOA
  9. Girls’ Generation
  10. Lovelyz
  11. SEVENTEEN
  12. INFINITE
  13. WINNER
  14. BIGBANG
  15. DreamCatcher
  16. GFRIEND
  17. NCT
  18. BTOB
  19. WINNER*
  20. MAMAMOO
  21. Oh My Girl
  22. The Boyz
  23. PRISTIN
  24. WJSN
  25. MOMOLAND
  26. SECHSKIES
  27. Apink
  28. BEAST
  29. VIXX
  30. ASTRO

*For an unknown reason, the Korean Business Research Institute’s website lists WINNER twice in the data released for this month.

Source (1) (2)

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