BLACKPINK Lands New Endorsement Deal

On July 19, it was revealed that Mise-en-scène had selected BLACKPINK as their new models.

According to Mise-en-scène, the brand chose BLACKPINK as their brand models because the group’s stylish image matched well with the brand’s concept that leads K-beauty with its diverse haircare products.

In the photos revealed, the BLACKPINK members advertise this summer’s trendy “Hello Bubble Foam Color” hair dye.

Lisa used the “Hello Bubble Foam ‘Vanilla Gold'” color, Jennie the “Ash Khaki Brown” color, Jisoo the “Dusky Ash” tone, and Rosé the “Sahara Rose Pink” dye.

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