BTS's "Boy With Luv" MV Smashes YouTube Record As It Hits 100 Million Views

BTS’s latest music video has shattered yet another record on YouTube!

At approximately 7:38 a.m. KST on April 14, BTS’s music video for their new title track “Boy With Luv” surpassed 100 million views on YouTube, meaning that it took the song just 1 day, 13 hours, and 38 minutes to reach the milestone.

“Boy With Luv” is now the fastest Korean group music video ever to hit the 100 million mark, breaking the previous record of 2 days, 14 hours, and 15 minutes set by BLACKPINK’s “Kill This Love.” It may also be the fastest music video of all time to reach the milestone on YouTube; however, there are no official sources that could confirm this possibility.

Congratulations to BTS on yet another amazing feat!

Watch the colorful music video for “Boy With Luv” again below: