November Boy Group Brand Reputation Rankings Announced

Nov 07, 2020

The Korean Business Research Institute has revealed this month’s brand reputation rankings for male idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various boy groups, using big data collected from October 6 to November 6.

BTS topped the list for the 30th consecutive month with a brand reputation index of 8,595,929 for November. High-ranking phrases in the group’s keyword analysis included “Billboard,” “Dynamite,” and “YouTube,” while their highest-ranking related terms included “release,” “record,” and “thankful.”

NCT also held onto their spot at second place this month with a brand reputation index of 5,846,061, marking an impressive 64.51 percent increase in their score since October.

Finally, SEVENTEEN similarly maintained their position at third place with a brand reputation index of 3,780,268, marking a 71 percent rise in their score since last month.

Check out the top 30 for this month below!