March Singer Brand Reputation Rankings Announced

Mar 27, 2021

The Korean Business Research Institute has revealed this month’s brand reputation rankings for singers!

The rankings were determined through an analysis of singers’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from February 27 to March 27.

BTS held onto their spot at first place in the rankings this month, scoring a brand reputation index of 12,580,406 for March.

Meanwhile, Brave Girls made a splashy debut on the list at second place with a brand reputation index of 11,020,770.

Im Young Woong came in third place with a brand reputation index of 10,238,854, and IU followed at fourth place with a total index of 8,460,932.

Finally, BLACKPINK’s Rosé made her solo debut in the rankings at fifth place this month, scoring a brand reputation index of 5,713,100 for March. (BLACKPINK also charted separately at seventh place.)

Check out the top 30 for this month below!