April Star Brand Reputation Rankings Announced

Apr 29, 2022

The Korean Business Research Institute has revealed this month’s brand reputation rankings for all stars!

The rankings were determined through an analysis of various stars’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from March 30 to April 30.

BTS topped this month’s list with a brand reputation index of 11,052,255, marking a 32.22 percent rise in their score since March.

Meanwhile, trot singer Lim Young Woong took second place in the rankings with a brand reputation index of 8,501,064, marking a 41.50 percent increase in his score since last month.

BIGBANG entered the rankings at third place with a brand reputation index of 6,362,585 for April, and soccer star Son Heung Min trailed behind at a close fourth with a total index of 5,955,945.

Finally, IU rounded out the top five for April with a brand reputation index of 5,413,408.

Check out the top 30 for this month below!