January Star Brand Reputation Rankings Announced
The Korean Business Research Institute has revealed this month’s brand reputation rankings for all stars!
The rankings were determined through an analysis of various stars’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from December 29, 2022 to January 29, 2023.
NewJeans rose to the top of this month’s list with a brand reputation index of 8,917,773, marking a 32.59 percent increase in his score since December.
BTS held onto their spot at second place with a brand reputation index of 7,527,175, while Lim Young Woong came in at a close third with a total index of 7,187,117.
IU took fourth place for January with a brand reputation index of 6,657,078, and BLACKPINK rounded out the top five with an index of 5,913,166.
Check out the top 30 for this month below!
- NewJeans
- BTS
- Lim Young Woong
- BLACKPINK
- IU
- Song Hye Kyo
- Yoo Jae Suk
- Song Joong Ki
- Younha
- ASTRO’s Cha Eun Woo
- Son Suk Ku
- Lee Jong Suk
- Son Heung Min
- NCT
- Lim Ji Yeon
- Lee Chan Won
- IVE
- SEVENTEEN
- (G)I-DLE
- Baek Jong Won
- TWICE
- Kim Yuna
- EXO
- Lee Do Hyun
- Super Junior
- BIGBANG
- Lee Young Ji
- Kim Min Jae
- Kang Daniel
- Park Sung Hoon
Watch “NewJeans Code in Busan” with subtitles below!
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