June Idol Group Brand Reputation Rankings Announced

Jun 21, 2023

The Korean Business Research Institute has revealed this month’s brand reputation rankings for all idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of various idol groups, using big data collected from May 20 to June 20.

BTS defended their position at the top of the list this month with a brand reputation index of 11,654,947, marking an impressive 75.56 percent rise in their score since May.

High-ranking phrases in BTS’s keyword analysis included “10th anniversary,” “Festa,” and “ARMY,” while their highest-ranking related terms included “thank,” “publish” and “celebrate.” The group’s positivity-negativity analysis also revealed a high score of 96.53 percent positive reactions.

Meanwhile, BLACKPINK held onto their spot at second place with a brand reputation index of 5,209,267.

NewJeans took third place in the rankings with a brand reputation index of 3,761,863, while SEVENTEEN came in at a close fourth with a total index of 3,710,635.

Finally, IVE rounded out the top five for June with a brand reputation index of 3,559,664.

Check out the top 30 for this month below!