FIFTY FIFTY's Agency Explains Group's Lack Of Promotions And Legal Battle Against Third Parties

FIFTY FIFTY’s agency has given a detailed explanation regarding the group’s lack of promotions amidst their global success.

On June 23, ATTRAKT released a statement clarifying FIFTY FIFTY’s lack of promotions and their legal battle against third parties suspected to be interfering with their exclusive contracts.

Read ATTRAKT’s full statement below:

Hello, ATTRAKT would like to inform you all.

First, we want to express our infinite gratitude to domestic and overseas fans who have sent their generous support to our agency artists for the past few months.

We are well aware that there are many fans who are worried and curious about why our agency artist is not promoting during a time they should be busily promoting. To be honest, one member developed medical symptoms so we discussed with the member and their family, and with the consent of both parties, she began treatment as directed by the doctor and underwent surgery on May 2. Following the doctor’s diagnosis that she would need over a month, and potentially two months for recovery, we halted the artists’ promotions and with our judgement that health is most important, we gave the other members a break too.

During this period, we significantly expanded and improved our system and have been fully prepared to better support our artists. Rather than focus on immediate interests, it is our basic course to pursue our artists’ long-term growth and development.

However, in the midst of our diligent preparations, we identified external influences approaching our agency artists and enticing them to violate their exclusive contracts with us. Through slanderous accusations against us and glorified flattery about themselves, these external influences are committing an illegal act of inducing our agency artists to make the wrong decision to ignore their valid exclusive contracts and sign contracts with them.

As this act by the external influences is an act that tramples on fans’ pure love, it can greatly damage the image and potential of these artists who only debuted seven months ago and furthermore, have a serious adverse effect on K-pop as a whole.

Although we started off as a small company, we have had a dream bolder than anyone else, and despite difficult financial situations, we have overcome adversity and written new history in K-pop. Even in this moment, we are writing new history in the present tense, and fans not only domestically, but around the world, are cheering us on for that. Although we cannot contain our anger for the illegal acts of these impure external influences who are trying to extort the amazing miracle achieved by a small and powerless agency, we will respond firmly and deliberately and fight to the end without any compromise with these external influences to hold them legally liable.

As we deeply reflect on admiral Yi Sun Shin’s words “Those willing to die will live no matter what, those trying to spare their lives will die no matter what,” we will fight with determination to protect our artists, who have become Korea’s valuable talent, and work even harder for their growth to repay the support of fans giving their endless love.

Thank you.

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