IVE's "Kitsch" Becomes Their 5th MV To Reach 100 Million Views

IVE has accomplished a YouTube milestone once again!

The girl group’s music video for “Kitsch” surpassed 100 million views on November 2 at approximately 4:39 p.m. KST. This is about seven months and six days since its release on March 27 at 6 p.m. KST.

“Kitsch” is IVE’s fifth music video to reach 100 million views following “ELEVEN,” “LOVE DIVE,” “After LIKE,” and “I AM.”

Congratulations to IVE!

Watch the “Kitsch” music video again below: