May Girl Group Member Brand Reputation Rankings Announced

May 18, 2024

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual girl group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 675 girl group members, using big data collected from April 19 to May 19.

IVE’s Jang Won Young topped this month’s list with a brand reputation index of 8,145,942, marking a whopping 466.51 percent increase in her score since April.

High-ranking phrases in Jang Won Young’s keyword analysis included “IVE,” “Lucky Vicky,” and “Wonyoung-esque accident,” while her highest-ranking related terms included “positive,” “refreshing,” and “Wonyoung-esque.” Jang Won Young’s positivity-negativity analysis also revealed a score of 91.72 percent positive reactions.

IVE’s An Yu Jin rose to second place with a brand reputation index of 5,150,510 for May, marking a 239.38 percent increase in her score since last month.

ILLIT’s Wonhee took third place with a brand reputation index of 4,471,129 (marking a 50.91 percent increase in her score since April), while Minju ranked fourth with a brand reputation index of 3,714,551 (marking a 38.01 percent rise in her score).

Finally, BLACKPINK’s Jennie came in at a close fifth with a brand reputation index of 3,714,551, marking a 38.01 percent increase in her score since April.

Check out the top 30 for this month below!