August Actor Brand Reputation Rankings Announced

Aug 28, 2024

The Korean Business Research Institute has revealed this month’s brand reputation rankings for actors!

The rankings were determined through a data analysis of the media coverage, participation, interaction, and community indexes of 100 actors who appeared in dramas, movies, or OTT content released between July 20 and August 20.

Lee Je Hoon, who recently starred in the film “Escape,” topped this month’s list with a brand reputation index of 4,561,020.

Jang Nara, who is currently starring in the hit drama “Good Partner,” rose to second place with a brand reputation index of 4,055,366.

Um Tae Goo, who recently stole hearts in the popular drama “My Sweet Mobster,” came in at a close third with a brand reputation index of 4,041,272.

Jo Jung Suk, who is starring in two buzzed-about films—“Pilot” and “The Land of Happiness”—ranked fourth with a brand reputation index of 3,976,254.

Finally, Apink’s Jeong Eun Ji—who starred in the recent drama “Miss Night and Day”—came in at a very close fifth with a brand reputation index of 3,975,926.

Check out the top 30 for this month below!