September Girl Group Brand Reputation Rankings Announced

Sep 15, 2024

The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from August 15 to September 15.

aespa held onto their spot at the top of the list this month with a brand reputation index of 5,062,660 for September. High-ranking phrases in their keyword analysis included “Supernova,” “metal taste,” and “MY,” while their highest-ranking related terms included “record,” “appear,” and “perform.” The group’s positivity-negativity analysis revealed a score of 93.04 percent positive reactions.

IVE also maintained their position at second place with a brand reputation index of 3,608,799, marking a 14.94 percent increase in their score since August.

LE SSERAFIM climbed to third place after seeing a 33.37 percent rise in their brand reputation index, bringing their score for September to 3,567,430.

(G)I-DLE jumped to fourth place after enjoying a 56.04 percent increase in their brand reputation index, bringing their score for the month to 2,779,077.

Finally, Red Velvet came in at a close fifth with a brand reputation index of 2,752,242 for September.

Check out the top 30 for this month below!