October Variety Show Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for variety shows!

The rankings were determined through an analysis of the consumer participation, interaction, media coverage, community awareness, and viewership indexes of 50 popular variety programs, using big data collected from September 6 to October 6.

“Three Meals a Day” topped this month’s list with a brand reputation index of 7,712,095 for October. High-ranking phrases in the show’s keyword analysis included “Cha Seung Won,” “Yoo Hae Jin,” and “Lim Young Woong,” while its highest-ranking related terms included “warm,” “gift,” and “satisfied.” The program’s positivity-negativity analysis also revealed a score of 94.51 percent positive reactions.

Meanwhile, “Home Alone” (“I Live Alone”) took second place for the month with a brand reputation index of 4,563,158.

“My Little Old Boy” ranked third with a brand reputation index of 3,730,312, while “Win or Nothing” (“A Clean Sweep”) came in at a close fourth with a score of 3,702,391

Finally, “Running Man” rounded out the top five for October with a brand reputation index of 3,380,502.

Check out the top 20 for this month below!

1. “Three Meals a Day”
2. “Home Alone” (“I Live Alone”)
3. “My Little Old Boy”
4. “Win or Nothing” (“A Clean Sweep”)
5. “Running Man”
6. “Radio Star”
7. “Jinny’s Kitchen”
8. “National Singing Contest”
9. “2 Days & 1 Night Season 4”
10. “Knowing Bros” (“Ask Us Anything”)
11. “I Am Solo”
12. “How Do You Play?”
13. “Immortal Songs”
14. “The King of Mask Singer”
15. “Fresh Off the Sea”
16. “Lovers of Joseon”
17. “Same Bed, Different Dreams”
18. “Iron Girls”
19. “Open Concert”
20. “Shooting Stars” (“Kick a Goal”)

Watch “Three Meals a Day: Seaside Ranch” with subtitles on Viki below:

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Or catch up on “Home Alone” here:

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And “My Little Old Boy” below!

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