October Drama Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for dramas!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, community awareness, and viewership indexes of 22 popular dramas, using big data collected from September 8 to October 8.

tvN’s “Love Next Door” topped this month’s list with a brand reputation index of 11,016,489. High-ranking phrases in the drama’s keyword analysis included “Jung Hae In,” “Jung So Min,” and “Choi Seung Hyo,” while its highest-ranking related terms included “happy,” “healing,” and “lovely.” The show’s positivity-negativity analysis also revealed a score of 89.42 percent positive reactions.

SBS’s “Good Partner” took second place for October with a brand reputation index of 7,785,929, while MBC’s “Black Out” ranked third with a score of 7,210,723.

SBS’s “The Judge from Hell” claimed fourth place on the list, and KBS 2TV’s “Beauty and Mr. Romantic” came in at a close fifth with a score of 6,370,655.

Check out the top 22 for this month below!

  1. “Love Next Door”
  2. “Good Partner”
  3. “Black Out”
  4. “The Judge from Hell”
  5. “Beauty and Mr. Romantic”
  6. “Queen Woo”
  7. Su Ji and U Ri
  8. Dog Knows Everything
  9. “No Gain No Love”
  10. Dear Hyeri
  11. Iron Family
  12. Your Honor
  13. What Comes After Love
  14. Snow White’s Revenge
  15. “Gyeongseong Creature”
  16. Perfect Family
  17. “Seoul Busters”
  18. “Romance in the House”
  19. The Brave Yong Su Jeong
  20. Cinderella at 2AM
  21. DNA Lover
  22. Bad Memory Eraser

Binge-watch all of “Good Partner” with subtitles on Viki below:

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“Beauty and Mr. Romantic” here:

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And “Su Ji and U Ri” below!

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You can also start watching “Dog Knows Everything” here:

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Or “Dear Hyeri” below!

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