November Idol Group Brand Reputation Rankings Announced

Nov 26, 2024

The Korean Business Research Institute has revealed this month’s brand reputation rankings for all idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of various idol groups, using big data collected from October 21 to November 21.

BLACKPINK shot to the top of this month’s list after seeing a massive 304.10 percent increase in their brand reputation index since October, bringing their score to 12,846,175 for November.

High-ranking phrases in BLACKPINK’s keyword analysis included “Rosé,” “APT.”, and “BLINK,” while their highest-ranking related terms included “hot,” “cool,” and “fun.” The group’s positivity-negativity analysis also revealed a score of 93.04 percent positive reactions.

BTS rose to second place with a brand reputation index of 8,728,901, marking a 252.25 percent increase in their score since last month.

IVE took third place with a brand reputation index of 7,892,369, marking a 105.08 percent rise in their score since October.

aespa ranked fourth with a brand reputation index of 7,163,180, marking a 72.55 percent increase in their score since last month.

Finally, SEVENTEEN rounded out the top five with a brand reputation index of 6,196,480, marking a 3.10 percent rise in their score since October.

Check out the top 30 for this month below!