February Boy Group Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for male idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various boy groups, using big data collected from January 8 to February 8.

SEVENTEEN held onto their spot at the top of the list this month with a brand reputation index of 5,418,828. High-ranking phrases in the group’s keyword analysis included “commemorative medal,” “Asia tour,” and “CARAT,” while their highest-ranking related terms included “perform,” “conquer,” and “book.” SEVENTEEN’s positivity-negativity analysis also revealed a score of 92.21 percent positive reactions.

BTS also maintained their position at second place with a brand reputation index of 5,188,423 for February.

Meanwhile, Stray Kids rose to third place with a brand reputation index of 2,628,900 for the month.

BIGBANG came in at a close fourth with a brand reputation index of 2,531,841, and TWS rounded out the top five with a score of 2,455,079.

Check out the top 30 for this month below!

  1. SEVENTEEN
  2. BTS
  3. Stray Kids
  4. BIGBANG
  5. TWS
  6. EXO
  7. SHINee
  8. ENHYPEN
  9. Super Junior
  10. NCT
  11. THE BOYZ
  12. INFINITE
  13. ZEROBASEONE
  14. TXT
  15. BTOB
  16. MONSTA X
  17. ASTRO
  18. RIIZE
  19. GOT7
  20. TVXQ
  21. Wanna One
  22. BOYNEXTDOOR
  23. 2PM
  24. CRAVITY
  25. TREASURE
  26. ONEUS
  27. ONF
  28. EVNNE
  29. VIXX
  30. HIGHLIGHT

Watch Stray Kids and many of the other above boy groups perform at the 2024 MBC Music Festival on Viki below:

Watch Now

Or check out SEVENTEEN’s variety show “NANA TOUR with SEVENTEEN” below!

Watch Now

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