February Actor Brand Reputation Rankings Announced

Feb 25, 2025

The Korean Business Research Institute has revealed this month’s brand reputation rankings for actors!

The rankings were determined through a data analysis of the media coverage, participation, interaction, and community indexes of 100 actors who appeared in dramas, movies, or OTT content released between January 25 and February 25.

Choo Young Woo, who recently starred in both “The Trauma Code: Heroes on Call” and “The Tale of Lady Ok,” rose to the top of this month’s list with a brand reputation index of 13,855,005.

Lee Jun Hyuk, who recently stole hearts in “Love Scout,” took second place for the month with a brand reputation index of 12,862,937.

Kwon Sang Woo, who recently returned to the silver screen in “Hitman 2,” shot to third place with a brand reputation index of 6,958,545.

Ju Ji Hoon, who also starred in “The Trauma Code: Heroes on Call,” came in at a close fourth with a brand reputation index of 6,715,591.

Finally, “Love Scout” star Han Ji Min rounded out the top five for February with a brand reputation index of 6,325,458.

Check out the top 30 for this month below!