March Actor Brand Reputation Rankings Announced

Mar 27, 2025

The Korean Business Research Institute has revealed this month’s brand reputation rankings for actors!

The rankings were determined through a data analysis of the media coverage, participation, interaction, and community indexes of 100 actors who appeared in dramas, movies, or OTT content released between February 27 and March 27.

Park Hyung Sik, who is currently captivating audiences with his performance in “Buried Hearts,” soared to the top of this month’s rankings with a brand reputation index of 5,553,987.

Cha Joo Young, fresh off her starring role in “The Queen Who Crowns,” secured second place with a brand reputation index of 5,477,781.

Seo Kang Jun, who is currently starring in “Undercover High School,” took third place for March with a brand reputation index of 5,235,916.

Meanwhile, “Buried Hearts” star Hong Hwa Yeon closely trailed in fourth place with a brand reputation index of 5,037,179.

Rounding out the top five, Choo Young Woo—who impressed in both “The Trauma Code: Heroes on Call” and “The Tale of Lady Ok”—claimed fifth place with a brand reputation index of 4,530,682.

Check out the top 30 for this month below!