March Star Brand Reputation Rankings Announced

Mar 29, 2025

The Korean Business Research Institute has published its brand reputation rankings for all stars during the month of March!

The rankings were determined through an analysis of various stars’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from February 28 to March 29.

IVE held onto their spot at the top of the list this month with a brand reputation index of 7,376,660 for March.

BTS came in at a close second with a brand reputation index of 7,200,106, marking a 25.95 percent increase in their score since last month.

Lim Young Woong maintained his position at third place with a brand reputation index of 6,944,819, while BLACKPINK held steady at fourth with a score of 6,612,870.

Finally, BIGBANG shot to fifth place after seeing a 79.86 percent increase in their brand reputation index, bringing their total score for March to 6,199,870.

Check out the top 30 for this month below!