EXO Breaks 12-Year Drought, "XOXO" Becomes Million Seller

The curse has been broken, and the Korean music industry seems to show some signs of life in its album sales, as 12 member group EXO has sold 1 million copies of their album, “XOXO.”

There has not been an album that has sold one million copies since 2001, when Kim Gun Mo’s seventh album and g.o.d’s fourth album recorded album sales of one million copies. However, it seems the drought in K-Pop album sales has ended, as SM Entertainment’s EXO has sold a whopping 1,007,577 copies of their first full-length album, “XOXO.”

On December 27, SM Entertainment stated, “EXO’s first album has sold 471,570 copies, and the repackaged version has sold 536,007 copies, thus today recording a sales of 1,007,577 copies. Also, the group’s special album, ‘Miracles in December,’ that was released earlier this month, has recorded sales of 430,000 copies, estimating a grand total of about 1,440,000 EXO albums sold this year.”

EXO, now seen as a rising star, debuted back in April 2012 with their mini album “MAMA.” The group had been split into EXO-K and EXO-M, distinguishing the two sub-groups to be focused towards the Korean music industry and the Chinese music industry, respectively.  However, the group became one and made a comeback this past May with the song, “Wolf,” from their first full album, “XOXO.” After, the group released a repackaged version of “XOXO” in August, making another comeback with their new song, “Growl.”

The group was seen as unique and versatile as EXO released two versions of each album, a Korean version and a Chinese version, showing their focus towards the two music markets. After a few months break, EXO presented a special gift to their fans, showing their gratitude towards the love and support received in 2013, by releasing a special album in the beginning of December titled, “Miracles in December.”

Furthermore, the group was awarded with awards from the “Melon Music Awards,” and “Mnet Asian Music Awards (MAMA),” validating the group’s rising status and popularity. With the release of their special album, the members of EXO have been showing different styles of stages through their slow ballad, “Miracles in December,” and the jazz themed, “Christmas Day.” EXO has solidified their presence as rising stars in the Asian music industries.

What a great way to wrap up 2013. We hope 2014 will provide more success to this hard working group. Congratulations, EXO!

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