tvN's "Goblin" Surpasses "Descendants Of The Sun" To Become Most Watched On Demand Drama By Far
tvN’s hit drama “Goblin,” which ended its 16-episode run in January of this year, has become the most watched Korean drama through VOD (video on demand).
On April 26, Cable TV-IPTV announced that from December of 2016 to February 2017, “Goblin” brought in a staggering total revenue of about 14 billion won (approximately $12.5 million). In terms of users, the revenue equates to about 15 to 16 million viewers re-watching the drama.
Before “Goblin,” the record for the most watched drama through VOD was set by KBS 2TV’s “Descendants of the Sun” and tvN’s “Reply 1988”; however, “Goblin” easily swept past these two dramas to break the record.
“Reply 1988” brought in a total of about 300 million won (approximately $270,000) per episode and about 7 billion won (approximately $6.2 million) total. While the VOD revenue for “Descendants of the Sun” was not released, a source from KBS revealed that it was similar to that of “Reply 1988.” tvN’s “Goblin,” on the other hand, brought in almost 900 million won (approximately $800,000) per episode, easily surpassing the other two dramas.
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